Economic Enhancement Strategy for the Euclid and South Limestone Corridors
In 2015, Development Strategies undertook a land use strategy for two corridors near the University of Kentucky. The Limestone corridor had some momentum as a student destination, while the Euclid corridor this required the jump-starting of ailing portions of the street by linking anchors at either end with a more meaningful, main street experience.
Development Strategies conducted market analysis for housing and retail, and then molded these into market strategies with specific development products that would appeal to targeted consumer groups, including post-graduates and young professionals, at particular segments identified along each of the corridors.
Working closely with MKSK, which provided design and project management, the team provided development planning at several sites, with Development Strategies doing feasibility testing to determine if, where, and under what conditions different catalyst projects would be economically viable.
Since the plan was completed, the corridors have experienced considerable investment in infrastructure and development, including the $38 million mixed use Hub, which is anchored by a small format Target, and Innovation Center, a $34 University/Private Partnership at the most prominent corner in the area. Both were developed in accordance with the catalyst programs and strategies devised in the corridor strategy.